Joakim Lloyd Raboff

Hello!

My name is Joakim Lloyd Raboff and I am a Swedish-American visual artist with broad experience in film and photography. Simply put, I provide clients with creative ideas of how to highlight their brands, products, and services with engaging visual storytelling. I’ve produced numerous commercials, exhibit and conference material, wall art for public spaces, travel guides for newspapers and more than 20 popular books.

Some of the clients whom I’ve produced film, photography, and marketing content for:

• United Nations • Malmö Opera • Skanska • Midroc • Nösund Havsbad • Aftonbladet • Allt om Resor • Bonnier Förlag • Scandinaviska Enskilda Banken • IKEA • ICA • Nordic Choice • Ängelholms Kommun • Malmö stad • HSB  • PEAB • Whilborgs • Tetra Pak • Trelleborg • Kockum Fritid • IBM • Assa Abloy • Bar Italia • Clarion Hotel Malmö Live • Clarion Hotel Sea U • Cool Stuff • Finja Betong • Greenfield AB • Hotel Esplanade • ICA Maxi Västra Hamnen • ICA Vågen • La Soupe • LINK Arkitekter • White Arkitekter • Rosengårds Fastigheter • Skånetrafiken • Vasakronan • Våningen & Villan • Viktväktarna • Smarta Kök • Park Inn Malmö • Leimdorfer • Fluidity Design • Santa Monica City Council • Eloped 

With over 25 years of professional experience as a visual artistt and storyteller, I’ve worked with some of Sweden’s most well-known and respected companies and organizations.

Get in touch today to learn more about my collaborative process and how it can help your company engage and inspire your customers.

signature

Joakim Lloyd Raboff
Visual Artist
joakim@raboffphotography.com
Mobile/WhatsApp: +46709404919

  • NEW YORK CITY

    A decades-long project that culminated in a coffee table book about New York City.

    Watch FilmOrder Book
  • NEW YORK CITY

    The Assignment: Produce a short film that captures the essential soul of Bamboo Yoga, a beachfront yoga retreat on Patnem Beach in Goa, India.

    Watch the mini documentaryOrder the book
  • HUNDVÄNLIGA HOTELL

    The Assignment: Produce a short promotional film for the website www.hundvanligahotell.se highlighting the site’s unique selling points.

    Watch Film
  • DRONE FOOTAGE

    A showreel of scenes from various film projects in Sweden and abroad where drone footage was required.

    Watch Film
  • LES MILLS CLASS@KOCKUM FRITID

    The Assignment: Produce an inspiring ad for sports center Kockum Fritid’s group training classes by Less Mills, including Combat, Attack and Pump.

    Watch Film
  • SURFING IN WAVES OF EUPHORIA

    The Assignment: Produce a short film that captures the essence of surfing.

    Watch FilmOrder the Book
  • BANSKO, BULGARIA

    The Assignment: Produce a short inspirational film from the exotic ski resort Bansko in the Bulgarian alps for www.airlinestaffrates.com

    Watch the ad
  • MyDOG 2023

    The Assignment: Produce a short documentary film from MyDOG, the largest dog show in the Nordic countries for www.hundvanligahotell.se

    Watch Film
  • SPINNING AT KOCKUM FRITID

    The Assignment: Produce a short inspirational film about spinning at Kockum Fritid, a popular sports center in Malmö, Sweden.

    Watch Film
  • SLIPERIET GYLSBODA

    The Assignment: Photograph images for a book that documents the artists and vibrant cultural vibe at Sliperiet Gylsboda Arts & Cultural Center in southern Sweden. The origin’s of the center stem from the nearby rock quarry where diabase is to this day exploited. Many of the artists at Sliperiet Gylsboda use the black rock as a means to express their creativity. The project also included a mini documentary.

    Watch Film
  • ICA MAXI VÄSTRA HAMNEN

    The Assignment: Storyboard and produce a short film visualizing how customers can easily order groceries from supermarket ICA Maxi online and have them delivered to their homes.

    Watch film
  • MARITIMEBMI AB

    The Assignment: Produce a short filmed presentation about Elin Gärdenfors, BIM Manager & Innovation Strategist at MaritimeBIM AB in Helsingborg, Sweden.

    Watch Film
  • KOCKUM FRITID: PADEL

    The Assignment: Produce a short inspirational film about two new padel tennis courts at the sports center Kockum Fritid in Malmö Sweden.

    Watch Film
  • SOI DOG PHUKET

    The Assignment: Produce a short film about Soi Dog, the successful dog and cat shelter on the island of Phuket, Thailand for www.hundvanligahotells.e

    Watch Film
  • HOTELL ADDICT

    The Assignment: Capture the making and baking of the delicous cinnamon buns with pastry chef Paula Cederlöf at Abisko Mountain Lodge for the popular Swedish hotel blog www.hotelladdict.se

    Watch Film
  • THE TERRACE

    The Assignment: Produce a teaser ad for The Terrace, a new rooftop bar at Clarion Hotel & Congress in Malmö, Sweden.

    Watch Film
  • BAR ITALIA

    The Assignment: Produce a short ad showcasing a customer enjoying the Italian café and restaurant Bar Italia’s artisan soft ice cream.

    Result as of February 2022: 67k Youtube views.

    Watch Film
  • KOCKUM FRITID

    The Assignment: Produce a short film to inspire members at fitness facility Kockum Fritid to train in the new Kockum Express circuit room.

    Watch Film
  • AFTONBLADET/BONNIER

    The Assignment(s): Produce informative and inspiring guides with editorial copy and photographs from around the world.

  • WEST SWEDEN

    The Assignment: Produce a commercial showcasing how wonderfully joyous and easy it is to vacation in western Sweden with your dog.

    Watch Film
  • NÄRINGSLIVET I ÄNGELHOLM AB

    The Assignment: Produce a series of insprining commercials focused on attracting tourist to the municipality of Ängelholm in southern Sweden. This particular shot is taken from the film “Cozy Bjäre”. Click below to view it.

    Watch Film
  • UNITED NATIONS

    The Assignment: Produce a short film and several large format images focused on the aurora polaris in Scandinavian Artic and shown during a climate conference held at the United Nations Headquarters in New York City.

    Watch Film
  • SEMBO TRAVEL

    The Assignment: Produce a commercial about travel agency SEMBO’s Raod Trips.

    Watch Film
    Film for Stena Line Sembo
  • RESTAURANG VESPA GRANDE

    The Assignment: Interview co-owner Eduardo Mondolfi and share his thought’s on wine, food and sustainability.

    Whatch Film
  • VIBES BEACH BAR

    The Assignment: Produce a short film for the popular beach bar and lounge Vibes about their summertime Breakfast Yoga Class.

    Watch Film
  • ARTIST JOHAN CARLSTEN

    The Assgnemnt: Capture a few moments and thoughts of Swedish artist Johan Carlsten during a typical day in his studio.

    Watch film
  • BAR TGL ITALIA AB

    The Assignment: A combination project consisting of multiple shoots and deliverables, including images and films for one of Malmö’s most appreciated cafés and artisan ice cream factory’s.

    Watch Film
  • NORDIC CHOICE

    The Assignment: Create a series of short, instructional and inspirational films describing a “Best Practiice” way to prepare and serve food.

    Whatch Film
  • KOCKUM FRITID

    The Assignment: Photography at Kockum Fritid, the leading activity center in Malmö, and capture their entire range of activities for the their “image bank”. The project also included a dozen short films from a variety of activities, including swimming.

    Watch Film
  • UNITED NATIONS

    The Assignment: Produce and display large images and a film conveying beauty of the Artic at a climate conference with over 400 delegates at the United Nation’s Headquarters in New York for the Swedish Mission to the UN.

  • ÄNGELHOLMS NÄRINGSLIV AB

    The Assignment: Produce a short film about how the municipality’s tourist destinations, including restaurant ts like Strandhugget in Vejbystrand, are largely dog-friendly.

    Watch film
  • HAPPY ECONOMY

    The Assignmnt: FIlm a short pressentation of Dr Samuel West, founder of The Museum of Failure and The Museum of Disgusting Food, talking about happiness for the Swedish consultancy firm, Happy Economy.

    Whatch Film
  • Nordic Choie Hotels

    The Assignment: Capture precious moments when the hotel chain’s mascots Lollo & Bernie pay a visit to Quality Hotel View in Hyllie, Sweden.

  • ROSENGÅRDS FASTIGHETER AB

    The Assignment: Capture a series of press photos of the company’s vibrant CEO Petra Sörling. The project was an extension of a two-year collaboration which included 4 short portrait films about key staff members. One of which was focused on Mrs Sörling.

    Watch Film
  • NORDIC CHOICE AB

    The Assignment: Capture the soul of Living Room Bar, a cozy lobby saloon at Clarion Hotel & Congress Malmö Live in Malmö, Sweden. An establishment where only the very finest Gin & Tonics and other tasty beverages are created for discerning patrons. I was also produced a short commercial about the bar’s GT offerings.

    Watch Film
  • BAMBOO YOGA RETREAT

    The Assignment: Produce a short film that captures the essential soul of Bamboo Yoga, a beachfront yoga retreat on Patnem Beach in Goa, India.

    Watch Film

FILM & PHOTOGRAPHY ASSIGNMNENTS